Kathy Howell
President and Founder
484-380-2981 x112
khowell {at} howellpartners {dot} com
Kathy founded Howell Partners in 2002 after 20 years in the advertising and marketing field. She graduated cum laude from the University of California, Santa Barbara, with a Bachelor of Arts in cultural anthropology. Kathy started her career in the department store world in Southern California, rising to vice president of Advertising and Public Relations for The Broadway Department Stores, a $1.2 billion division of Carter Hawley Hale Stores, Inc. Kathy directed an in-house agency staff of 50 at The Broadway, and was responsible for all production, media, public relations and events for the 43 store Broadway chain. After moving to Philadelphia in 1989, Kathy worked for Acme Newspapers in Ardmore, Pennsylvania, as director of Marketing, responsible for all retail and classified advertising for five weekly newspapers. In 1998, Kathy joined The Unland Hayes Group, a boutique marketing firm in Wayne, Pennsylvania, providing all account management and media buying for major accounts, including Villanova University, Pitcairn Financial Group and others. Kathy has served on several boards, including the Lower Merion Conservancy, Ardmore Business Association, Ardmore 2000, Bala Cynwyd Neighborhood Club and the advisory board of National Bank of the Main Line. Kathy was also president of the board of trustees for Main Line Art Center in Haverford, Pennsylvania.
Kristen Sweeney
Creative Director and Graphic Designer
Kristen joined Howell Partners in 2005 with a Bachelor of Science in Graphic Design from Drexel University. She directs all creative for Howell Partners’ clients, including logo/identity development, multi-media campaigns, and creative executions for outdoor, transit, print, direct mail, newsletters, online, and promotional materials. She also oversees production and printing and all project and account management. Kristen works closely with clients and vendors on all aspects of the creative process, from concept to delivery, and is very comfortable developing original creative or working in a collaborative fashion with clients’ internal creative departments to execute projects within existing brand formats. Kristen also directs our team of freelance designers who support our graphic design work.
Lauren Ciciretti
Media Planner and Buyer
Lauren provides media planning and buying for our clients. She has extensive experience across all advertising medium including traditional media, digital media and social media. She is a skilled negotiator who brings significant value to our clients’ investments in media. In addition to media planning and buying, Lauren is well versed in tracking technologies and focused on results. She places over 2.3 million per year for our clients. Lauren was previously Marketing Manager for Drexel University. Lauren has a Bachelor of Arts in Broadcasting, Telecommunications and Mass Media from Temple University. She joined Howell Partners in 2013.
Fully integrated, data driven media strategies. 